Insights

Tips and insights from our team on Shopify development, ecommerce web design, SEO, and strategies for growing your online store.

From Facets to Intent Engines: The History of On Site Product Discovery

Featured

06 June, 20267min read

From Facets to Intent Engines: The History of On Site Product Discovery

Shopify Search & Discovery began with facets and filters. See how metaobjects and AI personalization turn catalog structure into clearer product intent.

23 November, 2025

Replatforming, Rewritten: From Hosted Carts to Shopify Plus Without Losing Traffic or Revenue

07 December, 2025

Insights

From Facets to Intent Engines: The History of On Site Product Discovery

Replatforming, Rewritten: From Hosted Carts to Shopify Plus Without Losing Traffic or Revenue

Seconds to Cents: How Site Speed Won E-commerce

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